Best night serum for face: what to look for and innovative formulations

Looking for the best night serum for face has become an increasingly important endeavor as consumers are more aware and informed about their skin’s potential and needs. In this context, addressing the difference between night and day formulations stands out as a crucial foundation from which to build effective beauty routines.

A look at market figures confirms this preference, as night serum categories haven’t ceased to grow in recent years: for instance, examining Mintel’s analysis shows how, in 2019, there were 899 products within the night serum category; by 2023, the products were 1430.

The trend can be understood within wider movements triggered by increasingly health-conscious beauty consumers and a cosmetic industry that is ready to align with their demands and meet them with innovative initiatives, such as cosmetics looking to reset circadian rhythms. The key movement being understanding day and night as not only distinct periods of the day, but also as offering unique doors for skin health and treatments.

Boosting night restoration: what the best night serum for face should do

Just like any other element in nature, skin as an organ must be understood as being in a constant flux. A flux where periods of activity and exposure to environmental stressors are followed by periods dedicated to reparation and renewal. For skin, day and night serve precisely these two unique functions. Consequently, the best night serum for face is the one that aligns with the unique needs of skin at night. 

More specifically, a beauty routine that considers day and night needs for skin would rely on the following premises:

• Skin during the day: this is the time for protecting skin against pollutants and UV light, environmental stressors that are directly linked to free radicals, which damage skin and cause skin aging.
  Preparing the skin for the day to come is synonymous with applying cosmetics that focus on antioxidants (such as vitamin C), which protect the skin from free radicals; as well as sun protection formulations.
• Skin at night: at this time, skin presents an intense potential for restoration and renewal, boosting cell turnover and repairing from damage caused by external stressors. In fact, it’s at night when the process of cell mitosis takes place: when the body is at rest, single cells are able to divide and produce two identical daughter cells, a process that ensures growth, repair, and tissue maintenance. 
  Speaking in terms of cosmetic routines, it’s the time for an intense cleansing, toning, and moisturizing, with the best night serum for face boosting and aiding this natural renewal and protective process. 

An innovative solution for the best night serum for face

There are multiple approaches for developing the best night serum for face. For instance, successful formulations could look at niacinamide and its natural alternatives; restorative natural active ingredients that target deep cleansing (such as the next generation of alpha-hydroxy acids); and deep moisturizing capacities.

At Provital we’re committed to advance cutting-edge cosmetics at the intersection between plant-based ingredients and advanced cosmetic innovation.

As part of our Trendy Formulations, we’ve developed our anti-aging serum in oil formula that targets not only the specific needs of skin at night; but also this time of the day’s potential for antioxidant and anti-aging action. Through the combined activity of a wide range of active ingredients, it represents a successful formulation for the best night serum for face today.

More specifically, the formulation achieves its effects through the integration of the following plant-based active ingredients:

• Citrustem™: produced from stem cells obtained from oranges (Citrus sinensis), the active works as an architect of the skin, organizing the dermis for a youthful appearance. When it comes to its potential for the best night serum for face, it generates defense mechanisms for the skin, protecting cutaneous cells against oxidative stress and high levels of free radicals. A powerful active ingredient that boosts the skin’s natural ability for renewal, reduces wrinkles and helps it regain its elastic properties.
• Melavoid™: obtained from Boerhaavia diffusa roots, it acts as a natural brightening agent that reduces the number of spots from different types of hyper-pigmentation. Skin looks dazzling with a smoother, more uniform tone.
• Affipore™: acting as a pore refining agent, it diminishes the number and size of visible pores and balances sebum secretion. It is obtained from the Barosma betulina leaves, a South African medicinal plant and promotes an innovative mechanism (ectopeptidase inhibition), to reduce sebocyte differentiation and lipid synthesis and, consequently, the amount of secreted sebum. The result is an improvement of all signs of oily skin, including reduced and refined pores and a soft and mattified appearance.
• Linefill™: a super-blend of oils (olive+grape seed+rosehip+avocado) that acts as a powerful wrinkle filler and lip plumper by increasing the accumulation of lipids in the adipose tissue, providing a greater volume to the areas that have lost their shape over the years.

Want to learn more about our winning formulation for the best night serum for face and discover more of our Trendy Formulations? 

Register on Provital’s website to download our anti-aging serum in oil formula and access our extensive catalog for plant-based, innovative cosmetic formulations.